Easy Steps to Put a Filter on Your Video: How-To Guide

As a content creator, one of the essential skills you need to have is the ability to edit your videos. Editing allows you to add personality to your videos, make them more visually appealing, and also ensure that they are optimized for different platforms. One of the most important editing features is filters. In this blog post, we will discuss how to put a filter on a video.

What are video filters?

Video filters are effects that you can add to your video to alter its look. These filters enhance the overall visual appeal of the video and make it more interesting for viewers. If you have ever used social media platforms like Instagram or Snapchat, then you might be familiar with using filters on your photos or videos.

Adding filters to your video is an easy way to give them a new look and feel, and they can also help you achieve a certain aesthetic for your brand or channel.

How to put a filter on a video

Now that we have established what video filters are and why they are important. Let’s get to the main topic of discussion – how to put a filter on a video.

1. Choose your video editing software

The first step to adding a filter to your video is choosing the right video editing software. There are many different video editing software options available, from free ones like iMovie to professional ones like Adobe Premiere Pro.

2. Import your video

Once you have chosen your video editing software, the next step is to import your video. You can usually do this by dragging and dropping the video file into your software, or by going to “File” and “Import” and selecting your video.

3. Select your filter

The third step is to select your filter. Depending on the software you are using, this step might be different, but generally, you should be able to find a “Filters” or “Effects” tab. Explore the different filters available until you find one that suits your video.

4. Apply the filter

Once you have selected your filter, you can apply it to your video. Depending on the software, you might need to drag the filter onto the video timeline or simply click on it. Once you have applied the filter, you can adjust the settings to your liking.

5. Export and save your video

The final step is to export and save your video. This step will vary depending on the software you are using, but generally, you should be able to find an “Export” or “Save” option in the menu bar. Make sure to save your video in a format that is compatible with the platform you plan to upload it to.

Tips for using video filters

1. Don’t overdo it

While video filters can be fun to use, it’s important not to overdo it. Overusing filters can make your videos look tacky and unprofessional. Try to use filters sparingly and only when they enhance the overall look and feel of your video.

2. Stay consistent

If you are using filters to establish a certain aesthetic for your brand or channel, make sure to stay consistent. Using different filters for every video can make your content look disjointed and unprofessional.

3. Experiment with different filters

There are many different filters available, so don’t be afraid to experiment with them until you find one that works for your video. You might even discover a new favorite filter that you want to use in future videos.


Adding filters to your video is a great way to amp up your content and make it more interesting for viewers. By following the steps outlined in this blog post, you should be able to add filters to your videos in no time. Just remember to use filters sparingly and to stay consistent with your brand’s aesthetic.

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