Step-by-Step Guide: Adding Auto Captions to Instagram Stories

How to Add Automatic Captions to Instagram Stories

If you’re an Instagram marketer who wants to make their Stories more inclusive and accessible to a wider audience, you might be wondering how to add automatic captions to your videos. Instagram has recently released an auto captioning feature called “Captions” that can help you do just that. In this blog post, we’ll show you how to enable and use automatic captions on Instagram Stories, as well as the benefits of doing so.

Why You Should Add Automatic Captions to Your Instagram Stories

Making your content accessible to a wider audience is essential for any brand or content creator. Automatic captions on Instagram Stories can help you achieve this goal by improving the accessibility of your videos. Whether it be due to hearing difficulties, language barriers, or noisy environments, adding captions can help your audience better consume your content, enhance user experience, and increase engagement rates.

How to Enable Automatic Captions on Instagram Stories

1. Open your Instagram profile and tap the three lines icon in the top right corner.

2. Go to your Account Settings by scrolling down to the bottom of the screen and tapping Settings.

3. In the Account settings page, tap Accessability and then Captions.

4. Toggle on the option for “Auto-Generated Captions” to add automatic captioning to Instagram Stories.

Once you’ve enabled captions, you can use them during the recording process by following these steps:

1. Open the Instagram app and swipe left.

2. Record a video by holding down the record button.

3. Once you’ve finished recording, tap on the sticker icon and select “Captions.”

4. Instagram will automatically add captions to your video.

Note that this feature currently supports English only and may have limited accuracy for complex words or terms.

Benefits of Automatic Captions

1. Accessibility: As we’ve previously mentioned, captioning makes your videos more accessible to those who may not be able to listen to them, such as people with hearing difficulties or in noisy environments.

2. Barriers to Language: Captioning can also help in bridging the gap between language barriers. If you’re a content creator into an industry-specific niche, having captions can make your content available to people from different parts of the world.

3. SEO Optimization: Enabling captions can also benefit your content in terms of SEO. Captions carry significant weightage for Facebook and Instagram’s algorithm. This means that your content ranks higher and increases the chances of exposure when captions are enabled.

4. Improving User Experience: Adding automatic captions to your videos can enhance overall user experience as they can focus on the video and don’t have to spend mental energy on trying hard to grasp the context of a video.


Adding automatic captions to your Instagram Stories is a great way to improve accessibility, user experience, and SEO optimization. Following the steps mentioned above, content creators can enable and utilize this feature to make their content inclusive for a wider audience. If you want to stand out in the crowded Instagram space, embracing this new feature can significantly impact engagement rates and drive more eyeballs towards your content.

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