Can You Post a Video on Instagram? Here’s Everything You Need to Know

Can You Post a Video on Instagram? Here’s Everything You Need to Know

Can You Post a Video on Instagram? Here’s Everything You Need to Know

As a content creator, you’re always looking for new ways to share your content with your audience. Instagram is a popular social media platform that allows you to share photos and videos with your followers. If you’re wondering whether you can post a video on Instagram, the answer is yes! In this article, we’ll go over everything you need to know about posting videos on Instagram.

Types of Instagram Videos

Before we get into the details of how to post a video on Instagram, let’s take a look at the types of videos you can post. There are two main types of videos on Instagram: feed videos and story videos.

Feed Videos

Feed videos are videos that appear on your Instagram profile and in your followers’ feeds. They can be up to 60 seconds long and can be posted as a standalone video or as part of a carousel post. Carousel posts allow you to post multiple videos or photos in a single post.

Story Videos

Story videos are videos that appear at the top of your Instagram feed and disappear after 24 hours. They can be up to 15 seconds long and can have various effects, filters, and text overlays. Story videos are a great way to share behind-the-scenes content and engage with your followers in a more casual way.

How to Post a Video on Instagram

Now that you know the types of videos you can post on Instagram, let’s go over how to post a video on Instagram. Here are the steps:

  1. Open the Instagram app and tap the “+” icon at the bottom of the screen.
  2. Select the video you want to post from your camera roll or shoot a new video using the camera icon.
  3. Choose the type of post you want to make: feed or story.
  4. Trim your video to the desired length if necessary.
  5. Add filters, effects, and text overlays if desired.
  6. Add a caption and relevant hashtags.
  7. Select the audience you want to share the video with.
  8. Tap “share” to post your video.

It’s important to note that Instagram has specific guidelines for video dimensions and aspect ratios. For feed videos, the recommended aspect ratio is 1:1 or 4:5, and for story videos, it’s 9:16. Keep this in mind when shooting or editing your video.

Tips for Creating Engaging Instagram Videos

Posting a video on Instagram is just the first step. To get the most engagement from your followers, you need to create videos that are engaging and visually appealing. Here are some tips:

  • Plan your video ahead of time and have a clear idea of what you want to convey.
  • Use natural light or good lighting to enhance the visual quality of your video.
  • Add captions or subtitles to make your video accessible to a wider audience.
  • Include a call-to-action to encourage engagement.
  • Use relevant hashtags to reach a wider audience.
  • Experiment with different types of videos, such as tutorials, behind-the-scenes footage, or interviews.


Posting a video on Instagram is a great way to connect with your audience and share your content in a visual way. Whether you’re posting a feed video or a story video, it’s important to follow Instagram’s guidelines and create engaging content that resonates with your followers. With these tips, you’ll be well on your way to creating successful Instagram videos!

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