How to Easily Add Auto Captions to Your Instagram Videos

How to Add Auto Captions to Your Instagram Videos

As a content creator, you know that Instagram videos are an effective way to engage with your followers and increase your reach. However, not everyone can hear your audio or has the ability to turn on closed captions manually. That’s where adding auto captions to your Instagram videos can make all the difference. In this blog post, we’ll walk you through why you should add auto captions to your videos and how to do it in a few simple steps.

Why Add Auto Captions to Your Instagram Videos?

Accessibility is important. According to the World Health Organization, over 5% of the world population has disabling hearing loss. In fact, Instagram’s own research found that 60% of people watch videos on their platform with sound off. If you don’t add captions, you could be missing out on a significant portion of your audience. By adding auto captions, you’re making sure your content is more accessible and inclusive to everyone.

Auto captions can increase engagement. Studies have shown that videos with subtitles have a higher engagement rate than those without. Not only do captions help to keep your viewers engaged, but they also make it easier for them to follow along and understand your content.

Improved SEO. Instagram doesn’t allow video transcriptions to be uploaded separately, but auto captions can act as a substitute. Because Instagram’s algorithm can’t read the content of your videos, auto captions can help your videos get discovered by providing relevant keywords.

How to Add Auto Captions to Your Instagram Videos

Step 1: Record or Upload Your Video

Before you can add auto captions to your video, you need to either record it or upload it to your Instagram account.

Step 2: Use Instagram’s Auto Captioning Tool

Instagram recently rolled out an auto-captioning feature. To use it, click ‘Edit’ at the bottom of your video post, then select ‘Captions.’ Instagram will automatically transcribe your video and add captions to it. This is the easiest and fastest way to add captions to your videos.

Step 3: Edit Captions

Instagram’s auto-captioning tool isn’t perfect, and the transcription may have errors. Before you post your video, make sure to edit the captions for accuracy and readability. Instagram allows you to type out your own captions as well. Make sure to double-check for any spelling, grammar, or punctuation errors.

Step 4: Share Your Video

Once you’ve recorded, uploaded, and added captions to your video, you’re ready to share it with the world. Remember to use appropriate hashtags and a compelling caption to encourage engagement.

Other Tools to Add Auto Captions to Instagram Videos

If Instagram’s auto-captioning tool doesn’t work for you, there are plenty of third-party apps and software that can help you add captions to your videos. Here are a few options:

-Adobe Premiere Pro: A professional video editing software with various features, including captioning.

-Kapwing: An online video editing tool that allows you to add captions to your videos.

-Rev: A transcription and captioning service that allows for bulk upload and download.


Captions are an important way to make your Instagram videos more accessible to a wider audience and increase engagement. Instagram’s auto-captioning tool makes it easy to add captions to your videos, but there are other tools available, as well. So, what are you waiting for? Start adding auto captions to your videos and reach a wider audience today!

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